Collection of personal data when visiting our website

  1. If you use the website for purely informational purposes, i.e. if you do not register or otherwise provide us with information, we only collect the personal data that your browser transmits to our server. If you wish to view our website, we collect the following data, which is technically necessary for us to display our website to you and to ensure stability and security on the basis of Art. 6 para. 1 lit. f GDPR and in accordance with §25 TDDDG:
  • IP address
  • Date and time of the request
  • Time zone difference to Greenwich Mean Time (GMT)
  • Content of the request (specific page)
  • Access status/HTTP status code
  • Amount of data transferred in each case
  • Website from which the request comes
  • Browser
  • Operating system and its interface
  • Language and version of the browser software.
  1. The personal data collected here is not stored as a log file

but deleted immediately after the use of our website.  

 

  1. In addition to the aforementioned data, cookies are stored on your computer when you use our website. Cookies are small text files that are stored on your hard disk and assigned to the browser you are using and through which certain information flows to the body that sets the cookie (in this case us). Cookies cannot execute programs or transfer viruses to your computer. They are used to make the website more user-friendly and effective overall. These cookies are used on the basis of Art. 6 para. 1 lit. a or c. GDPR.

Use of cookies:

This website uses the following types of cookies, the scope and function of which are explained below:

    • Transient cookies (see b)
    • Persistent cookies (see c).
  1. Transient cookies are automatically deleted when you close the browser. These include session cookies in particular. These store a so-called session ID, with which various requests from your browser can be assigned to the joint session. This allows your computer to be recognized when you return to our website. The session cookies are deleted when you log out or close the browser.
  1. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie. You can delete cookies at any time in your browser's security settings.
  1. We use cookies that are technically necessary and that make your visit to our website possible in the first place. If we use cookies that are not technically necessary, we will obtain your consent for this.
  1. When using technically necessary cookies for the presentation and necessary functions of our website, the legal basis is § 25 para. 2 TDDDG and Art. Art. 6 para. 1 sentence 1 lit. f GDPR (legitimate interest). Insofar as we do not use cookies that are technically absolutely necessary for the presentation and necessary functions of our website, we will obtain your consent. The legal basis for the use of these cookies is § 25 para. 1 sentence 1 TDDDG and Art. 6 para. 1 sentence 1 lit. a GDPR.
  1. You can give any necessary consent in our Consent Manager when you first visit our website and then manage it at any time.
  1. Cookie Consent Manager System "Borlabs Cookie "

We use a Cookie Consent Manager tool on our website to inform you about the technologies we use on our website and to obtain, manage and document your consent to the processing of your personal data by these technologies.

This is required pursuant to Art. 6 para. 1 sentence 1 lit. c GDPR in conjunction with Art. 7 para. 1 GDPR to fulfill our legal obligation to be able to prove your consent to the processing of your personal data. The service provider is the German company Borlabs- Benjamin A. Bornschein, Rübenkamp 32, 22305 Hamburg, Germany. You can find out more about the data processed through the use of Borlabs in the privacy policy at https://de.borlabs.io/datenschutz/.

 

Use of Google Analytics

  1. a) This website uses Google Analytics, a web analytics service provided by Google LLC. (for Europe: Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland - "Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. We have activated IP anonymization on this website, so your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. Google will use this information on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. This makes Google a processor on behalf of the controller within the meaning of Art. 4 No. 8 GDPR; a corresponding agreement on processing on behalf of the controller pursuant to Art. 28 (3) GDPR has been concluded. Google Analytics cookies are set on the basis of Art. 6 para. 1 lit. a GDPR in conjunction with §25 sentence 1 TDDDG.
  2. b) The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
  3. c) You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
  4. d) This website uses Google Analytics with the extension "_anonymizeIp ()". This means that IP addresses are further processed in abbreviated form, thus excluding the possibility of personal references. If the data collected about you is personally identifiable, it is immediately excluded and the personal data is deleted immediately.
  5. e) We use Google Analytics to analyze and regularly improve the use of our website. We can use the statistics obtained to improve our offer and make it more interesting for you as a user.
  6. f) For cases in which personal data is transferred to the USA, Google has submitted to the EU-U.S. Data Privacy Framework , https://www.dataprivacyframework.gov/s/ .
  7. g) This website also uses Google Analytics for a cross-device analysis of visitor flows, which is carried out via a user ID. You can deactivate the cross-device analysis of your usage in your customer account under "My data", "Personal data".

Use of Google Double Click

This website uses the online marketing tool DoubleClick by Google. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. The setting of Google DoubleClick cookies is based on Art. 6 para. 1 lit. a GDPR.

DoubleClick uses cookies to serve ads that are relevant to users, to improve campaign performance reports or to prevent a user from seeing the same ads more than once. Google uses a cookie ID to record which ads are shown in which browser, thus preventing them from being shown more than once. In addition, DoubleClick can use cookie IDs to record so-called conversions that are related to ad requests. This is the case when a user sees a DoubleClick ad and later visits the advertiser's website with the same browser and makes a purchase there. Due to the marketing tools used, your browser automatically establishes a direct connection with the Google server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you according to our level of knowledge: Through the integration of DoubleClick, Google receives the information that you have called up the corresponding part of our website or clicked on the advertisement from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, it is possible that the provider will receive and store your IP address.

For cases in which personal data is transferred to the USA, Google has submitted to the EU-U.S. Data Privacy Framework, https://www.dataprivacyframework.gov/s/. You can find out more about the data processed through the use of Google Double Click in the privacy policy at https://policies.google.com/privacy?hl=en-US.

Use of Google Tag Manager

This website uses Google Tag Manager, a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. With Google Tag Manager, website tags are managed via an interface and other services can be integrated into our online offering. The Tag Manager itself (which implements the tags) therefore does not create user profiles or store cookies, for example. Google only learns the IP address of the user, which is necessary to run the Google Tag Manager. The legal basis for data processing is your consent within the meaning of Art. 6 para. 1 lit. a GDPR. For cases in which personal data is transferred to the USA, Google has submitted to the EU-U.S. Data Privacy Framework , https://www.dataprivacyframework.gov/s/. Further information about Google Tag Manager can be found on the website: https://marketingplatform.google.com; Privacy Policy: https://policies.google.com/privacy; Types of processing and data processed: https://privacy.google.com/businesses/adsservices; Data processing conditions for Google advertising products and standard contractual clauses for third country data transfers: https://business.safety.google/adsprocessorterms.

Use of Weglot

We use the Weglot translation service for our website. The service provider is the French company Weglot SAS, 7 cité Paradis 75010 Paris, France. Weglot is loaded when you access the website so that you can change the language using the language icon in the website header. This enables a direct connection to be established between your browser and the Weglot server when you visit this website. Weglot then receives the information that you have visited this website with your IP address. The data is stored and analyzed on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR. Further information on this can be found in Weglot's privacy policy: https://weglot.com/privacy/.

 

Use of WooCommerce

We use the WooCommerce online store system on our website. The service provider is Automattic Inc. 60 29th Street #343, San Francisco, CA 94110, USA. We use this online store solution to be able to offer you our products on our website in the best possible way. The legal basis is our legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR in conjunction with §25 sentence 1 TDDDG. WooCommerce is integrated locally so that no data is transmitted to third parties.

Use of Sourcebusters.js

We use the Sourcebusters.js service on our website on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR in conjunction with §25 sentence 1 TDDDG. The provider of the service is Sourcebuster, United Arab Emirates. Sourcebuster sets cookies to identify the source of a visit and stores information about user actions in cookies. These analytical and behavioral cookies are used to improve the visitor experience on the website. Sourcebusters.js is locally integrated with us so that no data is transmitted to third parties.

Data processing by social networks

We maintain publicly accessible profiles on social networks. The individual social networks we use are listed below.

 

Social networks such as Facebook etc. can generally analyze your user behavior comprehensively when you visit their website or a website with integrated social media content (e.g. Like buttons or advertising banners). Visiting our social media presences triggers numerous data protection-relevant processing operations. In detail:

 

If you are logged into your social media account and visit our social media presence, the operator of the social media portal can assign this visit to your user account. However, your personal data may also be collected if you are not logged in or do not have an account with the respective social media portal. In this case, this data is collected, for example, via cookies that are stored on your device or by recording your IP address.

 

With the help of the data collected in this way, the operators of the social media portals can create user profiles in which your preferences and interests are stored. In this way, interest-based advertising can be displayed to you inside and outside the respective social media presence. If you have an account with the respective social network, the interest-based advertising can be displayed on all devices on which you are logged in or were logged in.

 

Please also note that we cannot track all processing operations on the social media portals. Depending on the provider, further processing operations may therefore be carried out by the operators of the social media portals. For details, please refer to the terms of use and data protection provisions of the respective social media portals.

 

Legal basis

Our social media presences are intended to ensure the widest possible presence on the Internet. This is a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. The analysis processes initiated by the social networks may be based on different legal bases, which must be specified by the operators of the social networks (e.g. consent within the meaning of Art. 6 para. 1 lit. a GDPR).

 

Responsible party and assertion of rights

If you visit one of our social media sites (e.g. Facebook), we are jointly responsible with the operator of the social media platform for the data processing operations triggered during this visit. You can assert your rights (information, rectification, erasure, restriction of processing, data portability and complaint) both against us and against the operator of the respective social media portal (e.g. Facebook).

 

Please note that, despite the joint responsibility with the social media portal operators, we do not have full influence on the data processing procedures of the social media portals. Our options are largely determined by the corporate policy of the respective provider.

 

Storage duration

The data collected directly by us via the social media presence will be deleted from our systems as soon as the purpose for its storage no longer applies, you request us to delete it, revoke your consent to storage or the purpose for data storage no longer applies. Stored cookies remain on your end device until you delete them. Mandatory statutory provisions - in particular retention periods - remain unaffected.

 

We have no influence on the storage period of your data that is stored by the operators of the social networks for their own purposes. For details, please contact the operators of the social networks directly (e.g. in their privacy policy, see below).

Social networks in detail:

 

Facebook

We have a profile on Facebook. The provider is Meta Platforms Inc, 1 Hacker Way, Menlo Park, California 94025, USA. We have concluded an agreement with Facebook on joint processing (Controller Addendum). This agreement specifies which data processing operations we or Facebook are responsible for when you visit our Facebook page. You can view this agreement at the following link: https://www.facebook.com/legal/terms/page_controller_addendum. You can adjust your advertising settings yourself in your user account. To do this, click on the following link and log in: https://www.facebook.com/settings?tab=ads.Details see Facebook's privacy policy: https://www.facebook.com/about/privacy/.

 

Instagram

We have a profile on Instagram. The operator of the Instagram social network is Meta Platforms Ireland Limited. Details on how they handle your personal data can be found in Instagram's privacy policy: https://help.instagram.com/581066165581870

 

LinkedIn

We have a profile on LinkedIn. The social network LinkedIn is operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Details on how they handle your personal data can be found in LinkedIn's privacy policy: https://www.linkedin.com/legal/privacy-policy